Why List With Us?

• We are America's premier real estate company
  Since 1906, Coldwell Banker has been known as the best.
• Trust and integrity
  For 95 years Coldwell Banker has been known for its brand name based upon uncompromising trust and sterling integrity. You know us, you trust us.
• Previews: we sell more than half the million dollar properties in the US
  unequaled 50%+ market share in the luxury market.
• We offer services that only a top-flight, nationally connected company can provide
  Readers of our region’s primary newspaper have consistently voted us Number One provider of realty service
• We boast the largest staff of real estate professionals of any local firm
  They are the absolute best to be found in Upstate New York. Many of our agents have been named by Coldwell Banker as ”Top Agents Worldwide” and by the local Board of Realtors as “Top Producers ”in sales in our area.
• Extensive knowledge and understanding of the properties in the area.
  Excellent working relationships with all local service providers, i.e., banks, attorneys, plumbers, electricians, carpenters, landscape architects, civil engineering firms, etc.
• We connect you to America's most powerful network of buyers
  Through 85,000 agents in 3000 domestic Coldwell Banker offices and 250 international offices, we have a network that delivers results.
• Promotion of exclusive listings
  via the Internet and in dedicated real estate guides that are widely distributed locally and in the metropolitan area.
• We guarantee what we say
  We are the only firm to guarantee in writing what we will do, and to allow you to cancel our listing if we don't do it.

Our Selling Approach

• Price: The price you get is a function of the quality of the marketing you choose. Time and again we see sellers get less money for their property because they have not chosen brokers who do what we do to sell your property.
• Fiduciary Duties: We know what they are, believe in them and take them seriously. Since 1906 when Benjamin Banker and Colbert Coldwell refused to mix brokerage with buying and selling for their own account, we have not wavered from fulfilling our legal responsibilities to you.
• Exposure: We believe to get the highest price, you must have the widest market exposure. Whether through the media, through co-brokering immediately with all of the licensed NY brokerage firms or through the singularly largest network of premier agents in America, our goal is maximum exposure of the highest quality image to the largest audience.

What We Do To Sell Your Property

• No one does more, because no one has more.
• Our Coldwell Banker name and reputation
  For 95 years known and trusted as America's premier real estate company.
• We connect you to America's most powerful network of buyers
  Through 85,000 agents in 3000 domestic Coldwell Banker offices and 250 international offices, we have a network that delivers results.
• Promotion of exclusive listings
  via the Internet and in dedicated real estate guides that are widely distributed locally and in the metropolitan area.

How We Get the Best Price

• Price to the future not the past
  While past sales give an indication, we use currently available properties as the real competition.
• Factor in the uniqueness of your home
  Every home has its special qualities that affect price.
• Understand a likely selling range
  Only the market can pinpoint a price and the market changes hourly.
• Market the property aggressively
  The price you get is a function of the quality of the marketing you choose, see what we do to sell your property.
• Set a credible price
  One that leaves no money on the table, but still excites the market and other brokers. Have a competent Pricing Analysis done.
• Arrange a pricing consultation